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Are You Conditioning Your Audience to Never Forget You?
It’s all very well attracting a lot of new leads but what are you doing to convert them? How can you treat your prospects in such a way they will keep coming to you?
How Can Viral Marketing Help Your Business
For a business owner looking at strategies to market a new product or service, viral marketing might seem like the perfect marketing technique. Don’t go on the name. Despite its negative connotation, viral marketing only serves to help your business.
5 Ways To Boost Your Home Based Business Website
Making your home based business website an authority site does take time and effort but the rewards worthwhile. You’ll enjoy substantially better customer traffic and search engine listings. So what sets an authority website apart from other websites?
Improve The Strategies That Can Make Clients Work With You
A statistical study was conducted by AT & T Small Business Technology in 2013 to evaluate the level of understanding the internet in running an online business. The study says 66% of small businesses are maintaining or increasing their spending on digital marketing. This shows you how important your online clients want to take charge of the strategies for their internet businesses and truly wanted to find ways that can make them successful. Sure enough the strategies will help them generate unlimited wealth as soon as that is done. They will be released from limitations and they should get ready for the six-figures income or more.
When Is a Company Ready for Internet Marketing
Internet marketing is consistently a smart investment for a business. Depending on the stage of development of the company, the benefits may be greater.
Don Draper Marketing: Mad Men, Then and Now
Today, marketing is more truth telling and educating than convincing. And with more information in the hands of the public, the more enlightened consumers will be. Don and the crew at Sterling Cooper told consumers what to buy. Today, consumers want to know why they should buy it.
5 More Inventive Internet Marketing Ideas
This article looks at five more inventive ways to market your business. Whether you are a start up business or well established, this article will give you some fresh ideas that you can use or adapt to engage both potential and existing customers.
The Worst Day of the Year
So you have worked hard all year and the boss reluctantly allows you to take a week’s holiday at his expense. You and your family have been waiting so long for this week off, so off you go and enjoy yourselves and dismiss any thoughts of work while you are away from the JOB. You have had a great week away from the JOB, and it has now come around to the Sunday evening before the return to work.
The Amazing Power of Using Negative Triggers
Recently, I did a webinar with a good friend of mine, Michael Hauge. Michael’s the go-to guy for creating compelling stories having worked with top screenwriters, Hollywood A-list actors and the like to craft blockbuster hits year after year. Using persuasive stories in your copy gives you a huge advantage over your competitors. Using the right story with the right triggers activates an emotional response that motivates someone to purchase your product.
Reasons Your Website Is Not Converting Traffic Into Leads
Are you wondering as to why after spending hours of effort on your website and after having a sizable number of visitors to your website; why are the footfalls not converting into leads? Well your job does not just end at creating a compelling website, rather that’s just one step taken towards the direction of attracting customers, there is whole lot of work and thoughtful practices that needs to go in to convert the traffic into worthwhile leads and finally customers.
Google Re-Launches Small Business Portal: Google My Business
Google has launched a new portal catering to smaller, local businesses, designed to streamline the management of your Google presence. From this new single interface, you can now control your Google Search presence, Google+ and Google Maps, updating your business information across multiple platforms simultaneously. Beyond the obvious time savings, Google’s My Business portal holds more promising potential for SMBs.
Why Aren’t More Printers Using Web-To-Print?
Web-to-print (W2P) has been heavily promoted for several years but uptake is still lower than might be expected, especially in the wide-format sector. Many potential print e-commerce users in commercial digital and large-format print feel that it is either not relevant to their business or is too difficult and expensive to implement. Why do they think that, and are they right?